Gyeongbok Palace
The palace was originally constructed in 1394 by King Taejo and "Gyeongbokgung" was named by minister Jeong Do-jeon. Gyeongbokgung was continuously expanded during the reign of King Taejong and King Sejong the Great' but part of the palace was burnt down during the Japanese invasions of Korea (1592-1598). .

The National Folk Museum
The National Folk Museum of Korea' located in Gyeongbokgung Palace' features aspects of both the traditional folk culture of ordinary people and that of the aristocracy' centering particularly on the Joseon Dynasty (1392-1910). Devoted to the study' collection' and preservation of folk artifacts' it is also a forum for social education on folk culture through exhibitions and classes' which are designed to provide a better understanding of traditional Korean culture.

Pine Essential Oil or Ginseng Center
Visit either the pine essential oil or ginseng center and learn about the benefits of these Korean-made products.

Changdeok Palace
Changdeokgung was the second palace after Gyeongbokgung which had been established in 1395 as a primary palace. In the midst of strife for the throne between princes and vassals, authority of Gyeongbokgung was deteriorated. King Jeongjong enthroned by Prince Yi Bang-won moved the capital to Gaegyeong, the one of Goryeo dynasty, again in 1400 on the pretext of superior geographical features of it in fact in order to avert the power struggle. Taejong(Yi bang-won) soon taking over the throne returned to Hanseong(present-day Seoul) had a new palace named Changdeokgung instead of Gyeongbokgung because he had killed his half brothers in Gyeongbokgung whose construction was led by Jeong Do-jeon the king's rival before. Construction of Changdeok Palace began in 1405 and was completed in 1412. King Seonjo expanded the palace grounds by about 500,000 square meters including Huwon (see below). The Palace was burnt to the ground during the Japanese invasion in 1592 and reconstructed in 1609 by King Seonjo and King Gwanghaegun. The next arson was in 1623 because of King Injo Political Revolt against Gwanghaegun. The palace was also attacked by the Manchu Qing but throughout its history of reconstruction and repair has remained faithful to its original design. Changdeokgung was the site of the royal court and the seat of government until 1872 when the neighboring Gyeongbokgung was rebuilt. Korea's last Emperor, Emperor Sunjong lived here until his death in 1926.

Insadong
Insadong has been at the heart of the nation's capital for 600 years and it has been the center of culture since the time of the Joseon Dynasty (1392-1910). Insadong was once known as 'Mary's Alley,' and is a favorite shopping spot among foreigners. Over forty percent of the nation's antique stores are in Insadong. There are a variety of art works from earthenware of the Unified Silla Era to white pottery of the Joseon Era.

Namdaemun Market
Namdaemun Market is a large market in Seoul' South Korea. The market is located next to Namdaemun' which means "Great Southern Gate'" and was the main southern gate to the old city. Namdaemun market is one of the oldest continually running markets in South Korea' and it is the largest retail market in Seoul. Much of the market is outside' but there are also many stores which line the streets. Many retailers buy their items' particularly clothing' at wholesale prices at Namdaemun' to resell in their own stores in other cities. Namdaemun is a popular tourist attraction' but most of the customers are Korean.

The Royal Guard Changing Ceremony
The palace was originally constructed in 1394 by King Taejo and "Gyeongbokgung" was named by minister Jeong Do-jeon. Gyeongbokgung was continuously expanded during the reign of King Taejong and King Sejong the Great' but part of the palace was burnt down during the Japanese invasions of Korea (1592-1598).

Changdeokgung Palace
Changdeokgung Palace is surrounded by trees and abuts a wooded hillside on the northern fringe of Seoul. By almost everyone's estimation, Changdeokgung is the most beautiful and best preserved among Seoul's half dozen palaces. Indeed, the historical significance of the palace and the adjacent "Secret Garden" were underestimated until designated as a UNESCO World Heritage Site.

The National Folk Museum
The National Folk Museum of Korea' located in Gyeongbokgung Palace' features aspects of both the traditional folk culture of ordinary people and that of the aristocracy' centering particularly on the Joseon Dynasty (1392-1910). Devoted to the study' collection' and preservation of folk artifacts' it is also a forum for social education on folk culture through exhibitions and classes' which are designed to provide a better understanding of traditional Korean culture.

Korean Folk Village
The Korean Folk Village which vividly recreates the lifestyle of the Joseon Period is nestled 41 kilometers south of Seoul where clear streams flow through lush forests. The total area of 66,550 square meters embraces a government office a forge a pottery kiln a village school a rice cake shop and a 99-room nobleman's residence. It also contains about 270 farmhouses that feature the characteristics of each region.